50,000 watts of power … Got my radio on
Have magazines stopped being relevant? Over on Subtraction, Khoi Vinh seems to think so:
Aside from the work of adventurous art directors like Chris Dixon at New York, I find magazines really boring. To be sure, I’m a faithful reader of The New Yorker, but that’s the only rag whose arrival I anticipate with eagerness, and […]
Over on Creating Passionate Users, Kathy Sierra is musing on the value of ideas and how they spread.
In particular, I like how she pointed out that ideas by themselves mean little. How they’re implemented means everything.
It’s not about our ideas, it’s about what the ideas can do for our users.
Ideas are a dime a […]
It’s true. Every day, in web departments and web design firms across America (and probably the world), a common and ugly refrain is repeated”
Our users are stupid.
They won’t get it.
Project managers and developers describe their own users as below average, behind the curve and not savvy.
It’s disgusting. No other mainstream industry would dream of […]
On the web everything is marketing and marketing is everything and, yet marketing is nothing and nothing is marketing.
That’s the kind of paradox that could make a Zen master wobble, but not understanding the basic truth in the paradox is a surefire way to make sure your web marketing will fail (and probably your web […]
From Gaping Void:
I don’t think any comment is really necessary, but let me ask:
What kind of conversation are you having with your customers?
Whether you’re writing for a newspaper, a magazine, for the web, or pretty much anyplace else where you’re writing to an wide and varied audience, there’s a few things that always remain true:
Know what you’re trying to say.
Say it succinctly and clearly.
Don’t lie.
Above all else, make it relate to the audience
I have written professionally for […]
I got a little shout-out from Kathy Sierra over at Creating Passionate Users today. Woohoo! For those that don’t know CPU is one of the most interesting blogs out there. It deals with technology, marketing, the brain, and how we learn, or, as is too often the case, don’t learn.
So what did I do to […]
I feel like Navin Johnson getting his name in the phone book. Spammers have found my blog.
This is the kind of spontaneous publicity I need! … That really makes somebody! Things are going to start happening to me now.
I hate spammers. All the appeal of the potted meat from whence they derive their name, plus […]
I see where Martin has decided to throw away more than 100 years of greatness, diluting their proud name with a bunch of cheapy knockoffs.
Sad, really.
My beloved Gretsch, on the other hand, has never been stronger since Fender took over operations. Funny how having a few key players with a ticket on the […]
I don’t claim to know everything about business, or how to successfully lead a team. In fact, I can’t claim to know much at all. But I have witnessed the absolute wrong way to do things a few times, and can share my surefire methods of being a lousy manager. So, if you’re a manager, […]
There had to come a day when I disagreed with Seth Godin on something. Today’s the day.
Godin uses the immaculate and sparkling trucks all fire stations seem to have as an allegory for businesses making busy work for themselves while they wait for the next fire alarm. The polishing-the-brass-on-the-Titanic argument, if you will.
There’s a few […]
Marketing is not complicated.
Marketers try to make it seem more complicated than it is, so they can justify their parasitic career choice, but despite all their self-important puffery, marketing is just not that hard. Whatever you’re trying to market, one simple rule will make your marketing campaign — and your product — successful. Ready […]